Are your internet ads working for you?
These days, digital marketing is nearly synonymous with Pay-Per-Click (PPC), so important is it to any online marketing strategy. PPC drives traffic to your website through paid online advertising. Ad Delivery Networks like Google AdWords, Facebook Ads, and LinkedIn Ads allow you to place an ad which can be seen by millions, at competitive prices.
It's not enough, however, to simply post an ad in Google and hope for the best. Profitable PPC campaigns require careful management and data driven knowledge to ensure that the best conversion is achieved and that your advertising dollars are spent wisely.
InSourcingOut can design and develop a high-converting PPC campaign targeted to your intended customer. Through the detailed use of keyword aggregation, we carefully segment your audience and carry out A/B testing to determine the best performing ads to display on each network. We will also perform an economic analysis on your ads and armed with that knowledge, we can advise you on the best performing networks based on your niche, your product and your message.
Contact us to find out how our detailed management of your PPC campaigns can make them a key to your business success.